Part 1—
Suggest Additional Merchandise

 

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Suggested Answers:
 

    Lesson 5: Building the Sale

Suggested Answers to Part 1
Increasing Sales and Customer Satisfaction
— Comments & Suggested Responses

Your responses will probably not be identical to the suggestions below, but be sure you have considered what you will tell the customer about the benefits of the additional items you have suggested.

Product

Related Items and Benefits

1. Rose bush

Gloves: will help protect the customer
           from thorns.
Fertilizer: for lots of big, beautiful blooms.
Rose cutters: will help the gardener keep
           the bush properly pruned and cut
           flowers for arrangements.

2. Man’s suit

Shirt, tie, belt: new accessories will enhance
           the new suit. Wearing old
           accessories with the new suit may
           make the items appear worn out or
           out of style.

3. In-line skates

Safety accessories (such as wrist and knee
           guards and a helmet): help prevent
           injuries.
Skate bag: allows user to keep all skate
           equipment together and ready
           to use.

4. Cellular phone In-car recharger: allows user to keep phone
           battery charged when traveling
           by car.
Carry case: allows user to attach phone to
           belt, backpack, or elsewhere for
           quick access.
5. Patio table
    and chairs
Umbrella and stand: makes dining outdoors
           more comfortable when the sun is
           shining brightly overhead.
Chair cushions: make chairs more
           comfortable and keep you from
           getting indent marks on bare legs!
6. Sterling silver
    necklace
Polishing cloth: to keep the silver bright.
Earrings or bracelet to match: provides
           a coordinated look.